Albert Lancet and James Aalder met as field researchers for different newspapers. Covering the similar story, the two rivals wanted to deliver the best story before the other did. At some point, they even pressured their editors to have the story released immediately.
Soon after their competition had watered down, Lancet approached Aalder to create a magazine dedicated to one thing they both loved: music. This was when LAMB was born.
Both Lancet and Aalder are fans of music, as well as the 30-man staff of LAMB.
We hope you enjoy your stay here as we dedicate our time delivering the juiciest bits about your favorite musicians, artists, albums and more!